Charles on… anything that comes along

OK, here’s a pet hate: press releases sent by email from PR agencies (so no clue which company the message relates to) in which the title of the email is “Press release”, the content of the email is “Please see the attached press release” and the attachment is entitled “Press release.doc”.

Could it be a press release, one wonders? How very different from the other 200-odd emails that PR agencies aim at my mailbox each day. Then you have the fun of waiting for the multi-megabyte document to open, usually to display 30 lines of text that could have easily been put in the email, but with a vast and completely unnecessary corporate logo.

You think I’m joking. Ah, I wish I were. I get at least one every day. The crowning glory would be if they had something like those annoying little email buttons that say “The sender of this message wants to know that you received it”. I’m thinking of creating an attachment to reply with, saying “I didn’t read your email. Next time, please put the contents in the email.” Perhaps bulk it out with a huge banner.

Maybe I need to set up an adjunct to Didtheyreadit.com called something like Didyoubothertothinkbeforeyousentitwhetheranyonewouldbeabletoextractthemeaningfromthesubjectlineoftheemail.com. Is the domain available, do you think.?

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