Saucer of milk for Neil McIntosh please..

Over at Complete Tosh..

Technorati, the blog search engine, is searching for a new CEO… I guess it would be snide to suggest that their search will take forever, miss the obvious candidates and eventually time out with no results? Oh well.

Me-owww. But in another triumph for full RSS feeds, Neil has switched his on too, though he’s worried he’ll get lonely and nobody will drop by to comment.

So, go by there to comment. He’s got very cogent things to say about Technorati, such as

But the curious thing is that Technorati, for all its popularity, has failed to attract much warmth or admiration from the constituency it has served in its four years on the net. Its relationship with bloggers went south as the site struggled to stay up as it grew, and ultimately no amount of PR 2.0 (Sifry’s blogged mea culpas, explanations, promises) can get around something simply not working. Technorati’s technical wobbles remain a serious reason for both bloggers and businesses not to work with it in any serious way.

That’s true. Though my own experience using Technorati and Google’s Blogsearch is that the former, while flaky, at least gives you pointers to blogs run in the main part by humans. The latter could more accurately be called Google Splogsearch, since all it seems to find is a zillion blogs generated by machines skimming peoples’ content and whacking it up on a page in the hope of finding an idiot, or a robot from Google, that will come by and index it.


  1. I don’t quite get the point of just searching “blogs” though (however you define a blog). Surely if a blog has something worthwhile to say, it’ll show up in Google just like anything else?

  2. I can’t help feeling that Technorati’s apparent unpopularity lies in its chart. It’s a ruthless demonstration of network effects and the power laws that govern them. It reinforces the concept of the A-list. Yet people feel drawn to check their rating every time they blog (I know I do).

  3. Charles

    Wednesday 2 May 2007 at 10:32 am

    @paul: I use it to find backlinks for the Gdn Technology “Letters and blogs” section. (Simple script – feed it the URLs and do a Technorati and Google Blogsearch for each URL.) That gives a pretty dramatic comparison of how much splogginess Technorati ignores but Google laps up. And weirdly, how Google ignores stuff like the Free Our Data blog ( which I update as much as possible. So Technorati’s value is in “newsiness” of blog entries – which a simple Google search won’t turn up.

    I could do with something other than Google for searching, to be honest, but some of the others seem over-featured. Icerocket? Any suggestions?

    @Chris – yes, the chart is very much “I’m an A-lister, you’re pond life”, isn’t it. Personally though I think I’ve resisted with ease any desire to check my rating. I don’t even watch how much readership comes through; I find the comments more illuminating. But if I was really blogging to be read, I’d be John Dvorak or something.

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