No comment. Apart from to say that Ryanair are a load of…


An advert for budget airline Ryanair has been banned by the UK’s advertising watchdog after it made misleading and unfair comparisons with online travel agent The advert broke rules on truthfulness and comparative advertising.

The ad appeared in the national press, headlined “Robbed by” It showed a picture of a burglar with “ONLINE AGENT” written on his top. complained to the Advertising Standards Authority (ASA) that the ad was misleading and, together with the cartoon robber, “denigrated and discredited” its business.

Ryanair denied the claims. It argued that was not authorised to sell its flights and that, in selling Ryanair flights, was in clear breach of the conditions for use of, which restricts use to “private non-commercial purposes.” Ryanair also accused of inflating the prices without consent and without informing passengers.

The ASA said that Ryanair failed to provide evidence to show that overcharged customers and had therefore not substantiated the claim “Robbed by”

“We concluded that the claim in conjunction with the image of a robber misleadingly and unfairly discredited Lastminute’s business,” said the ruling, published today.

How remarkable that Ryanair should do something which should be ruled misleading. Also at

Oh, my. I’m going to have to lie down in a darkened room. Well, it is night time.

1 Comment

  1. I love the fact that they created the advert themselves so as not to incur the expense of an ad agency who would have told them this stuff.

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